How to Make an Empowered Decision

By Guest Blogger Heather Mathews

Human Life is full of dimensions, choices, risks, and possibilities. When a person reaches adulthood, life imposes different kinds of responsibilities upon him.

Each responsibility demands some sort of decision making whether small or big. When you make a decision, it can impact your life positively or negatively. None is born with the perfect decision making power. The human learns it after stepping on earth.

Build the courage to face both the positive and negative consequences of your decision. This bold attitude sends a positive signal to the universe about your strong will power. The universe only responds to the brave souls.

The strength of an empowered decision can exploit the ‘Law of Attraction’ and open the door of new possibilities in your life. So, cultivate your ability to make empowered decisions, when the situation demands.

What is an Empowered Decision?

The term ‘Empowerment’ indicates becoming powerful. According to the dictionary, an ‘Empowered Decision’ means, the power of decision making. However, in real life, the concept of taking an empowered decision is not so simple.

Rather, an ‘Empowered Decision’ involves many other things like values, skill, courage, confidence, risks, opportunities, etc.

Empowered decision making is also required in institutions and organizations.

Many popular business organizations have started the practice of consensus decision making. It allows the distribution of the decision making power among the employees. Successful empowerment can make an organizational system to work more efficiently.

How an Empowered Decision Can Exploit the ‘Law of Attraction’?

The ‘Law of Attraction’ is a hypothetical idea revealing the mystery of the universe. This concept reflects the magnificent ability of our mind to bring into our life what we want.

According to the ‘Law of Attraction’, when you focus on positive ideas, you would experience positive outcomes. On the other hand, negativity in thoughts breeds negative results in your life.

While taking a decision you can weigh the proportion of pros and cons associated with every option you get. However, nothing on earth comes without risks. It’s your choice, whether to take a risk. Or, up to what extent you might take the risk. Or, do you think you are ready to suffer the outcome?

When you are fully aware of the uncertainty and still you can make decisions, you can go beyond the fear of negative outcomes. At this stage, the universe yields to the power of your mind and exploits the ‘Law of Attraction’.

So, if you can make an empowered decision, it would bring miracles in your life and you get what you desire.

How to Make Empowered Decisions?

An adult human being needs to take small to big decisions in different stages of life. For instance, you may need to decide, what is the best career for you? Or, when is the best time to get married?

Or, is it the right time to quit your job and start a business? And, so on. Whatever decisions you make, it comes with a consequence. It might be good or bad. Let’s discuss some easy methods for making an empowered decision.

  1. Recognize Your Desire & Worth.

When life urges you to make a decision, ask yourself what do you want? Or, up to what level do you want it? Or, is it truly necessary in your life? Another necessary thing is to know what you are worthy of.

If a person knows his worth, he can’t undervalue his power of decision making. In other words, being aware of self-worth would help you to make a firm decision.

  1. Evaluate Threats & Strengths Involved.

Except for the mother’s love, every issue on earth comes with some sort of good and bad things. When you are required to make a decision, try not to be biased. See what options you have. Then, fairly weigh up the prospects and risks of each option available. Understand the depth of uncertainty.

Take time, have a deep conversation with your own-self. If your mind and brain engage in a battle, cool down. Listen to both of them and make peace with your inner-self.

For every option, visualize the influence of your choice, inside your mind. Proper visualization of the probable scenario would certainly help you to make an empowered decision.

  1. Take Opinions

It is a good practice, to take opinions of the experienced persons. You can also take advice from your seniors, friends, or well-wishers, who you think deserve this privilege.

Opinions or pieces of advice of other people might give you the scope to judge the issue from different dimensions and viewpoints. Listen to what they say, but judge with your own mind and brain.

  1. Sense Your Gut Feelings.

Never ignore your gut feelings. When something wrong is going to happen, your subconscious mind can sense it. If you feel something is wrong, it is certainly wrong. Believe in your guts.

Don’t hurry, take time, if necessary. Do what you really think is the best option for you. Be confident over your own decision making power.

  1. Make Your Own Decision

When you are fully aware of your desire, and self-worth, you can develop the ability to make an empowered decision. While judging the choices you have, you might find yourself at the fork of a road.

Remember, whatever decision you take, must be your conscious choice. And, your tiny decision can make a big change in your life.

  1. Stick to Your Decision.

If you are hesitant about your decision, it means you are confused about your inner desire. Once you make your decision, stick to it. Be strong enough to value your own decision-making ability.

Don’t allow your mind to step backward from your decision. Fight for your decision no matter what comes afterward. And, always make your mind feel optimistic about the empowered decisions you have made.

  1. Face the Outcome, Learn & Grow.

Show the universe that you have the courage to face every consequence of your decision. What if, you fail? Neither get ashamed nor lose hope at your failure. Rather, express gratitude to the universe for giving you the opportunity to grow.

Your failure can unlock new possibilities that you might have overlooked before. Take lessons from your failure and utilize this experience in your future.

Acknowledge the outcome of your own decision and navigate through it. When you are aware of the consequences and still want to take the risk, you are walking towards a new future.

It means you are urging the universe to create your own reality. Thus, you can exploit the ‘Law of Attraction’ and manifest miracles in your own life.

When you take an empowered decision, you control the circumstance and get an opportunity to choose from a range of options weighing their pros and cons. It enhances your confidence, skill, and capability.

The ability to make an empowered decision needs you to be aware of the risk involved and overcome the fear with the spirit of your will power.

You might fail, as a result of your empowered decision making. But you can take a lesson and start again. This time, you would grow stronger than ever before. And, your unyielding courage would unlock endless possibilities in your life.

Thus, the universe applies it’s the law of attraction and the miracles do happen in real life.

How to Quickly Get Prospects to Trust You

You’re about to Skype into a potential JV partner, or talk to a big affiliate on the phone, or meet your fellow marketers at a conference. Making this connection is important – it can mean the difference between years of working together to build your businesses, or not. So, what can you say or do to make them trust you?

Should you try to impress them and wow them with your expertise? Should you be funny and outgoing? Or act like you’re extraordinarily successful?

Really, the answer is none of the above. That’s because the first step in getting people to trust you is to show them how interested you are in them.

Let’s say you’re about to speak to a business prospect. Decide in advance how you’re going to feel about this person. Before you even meet, choose to find them interesting, intriguing, loveable and kind. When you do, you’ll be making them feel as important as they are.

Ask to hear their story. “So tell me how you got to where you are.” Let it come across in your words. “That’s fascinating, tell me more about that.” “I love hearing your story, tell me what happened next.”

Make your energy and your words positive because no one likes to be around negative people.

Another example: When you see who’s calling on caller ID, get happy and think how fascinating they are before you answer the phone, especially if you’re initially annoyed at the interruption.

Creating a positive experience for the other person will naturally lead to the connection you seek.

Connection occurs in those moments when someone else feels understood by you. When they feel that you “get” them. You might use phrases such as, “Me too!” “I thought I was the only one!” “I didn’t realize you enjoy that, I like it too!”

In that “me too” moment, you help that person remember that they are not alone in this world and that there is at least one other person that “gets” them.

The more “me too” moments you can create, the more points of connection you create.

Here are more tips for creating connections that get people to trust you:

Get permission before offering them your advice. They might be simply telling you their story and not looking for your feedback, so don’t assume. Invite them to consider whether they want you to participate. You might say, “That’s really interesting. I have an idea that might be helpful to you, would you like me to share it?”

In sales, the word “no” is seldom respected. So ask permission before making a presentation of any kind: “It will only take 5 minutes if you don’t mind my taking that time to share this with you.” Asking permission shows respect and indicates that you think of them as an equal, not someone to be dominated.

Ask for feedback. When offering them information, ask what they think and how they feel about it. “I’d love your thoughts. “Can you tell me your opinion?” “I feel strongly about that, how do you feel?” “What would you do in a situation like that?” “Have you ever done something like this before?”

Be helpful, even if they’re not ready to buy right now or do a joint venture or promote your product right now. Share resources with them, introduce them to people who can help them, and find ways to be an asset to them, not a liability.

Using these methods you’ll build connections, trust, and you’ll grow your network exponentially, thus growing your business.

How To Be The Best You Can

By Guest Blogger Heather Mathews

“Tomorrow is promised to no one. Prioritize today accordingly.” ― Gina Greenlee

In this video, “3 Things I Learned While My Plane Crashed”, Ric Elias talks about the important things in life.

According to him, there are 3 Important things in life that he realized when he thought he was about to die.

Below is the transcript of his talk:

Imagine a big explosion as you climb through 3,000 ft.

Imagine a plane full of smoke.

Imagine an engine going clack,clack,clack.

It sounds scary.

Well, I had a unique seat that day.

I was sitting in 1D. I was the only one who could talk to the flight attendants. So I looked at them right away ,and they said, “No problem. We probably hit some birds.”

The pilot had already turned the plane around, and we weren’t that far. You could see Manhattan.

Two minutes later, three things happened at the same time.

The pilot lines up the plane with the Hudson River. That’s usually not the route.

He turns off the engines.

Now, imagine being in a plane with no sound.

And then he says three words.

The most unemotional three words I’ve ever heard…

He says,”Brace for impact.”

I didn’t have to talk to the flight attendant anymore. I could see in her eyes, it was terror.

Life was over.

Now I want to share with you three things I learned about myself that day. I learned that it all changes in an instant.

We have this bucket list, we have these things we want to do in life, and I thought about all the people I wanted to reach out to that I didn’t.

…All the fences I wanted to mend, all the experiences I wanted to have and I never did.

As I thought about that later on, I came up with a saying, which is, “I collect bad wines.” Because if the wine is ready and the person is there, I’m opening it.

I no longer want to postpone anything in life.

And that urgency, that purpose, has really changed my life.

The second thing I learned that day — and this is as we clear the George Washington Bridge, which was by not a lot — I thought about, wow, I really feel one REAL regret.

I’ve lived a good life.

In my own humanity and mistakes, I’ve tried to get better at everything I tried. But in my humanity, I also allow my ego to get in.

And I regretted the time I wasted on things that did not matter with people that matter.

And I thought about my relationship with my wife, with my friends, with people.

And after, as I reflected on that, I decided to eliminate negative energy from my life.

It’s not perfect, but it’s a lot better.

I’ve not had a fight with my wife in two years. It feels great.

I no longer try to be right. I choose to be happy.

The third thing I learned — and this is as your mental clock starts going,”15,14,13…”
You can see the water coming…

I’m saying, “Please blow up.” I don’t want this thing to break in 20 pieces like you’ve seen in those documentaries.

And as we’re coming down, I had a sense of, wow, dying is not scary. It’s almost like we’ve been preparing for it our whole lives.

But it was very sad.

I didn’t want to go. I love my life. And that sadness really framed in one thought, which is, I only wish for one thing. I only wish I could see my kids grow up.

About a month later, I was at a performance by my daughter — first-grader, not much artistic talent — Yet!

…And I’m bawling, I’m crying like a little kid.

And it made all the sense in the world to me.

I realized at that point, by connecting those two dots, that the only thing that matters in my life is being a great dad.

Above all, the only goal I have in life is to be a good dad.

I was given the gift of a miracle, of not dying that day.

I was given another gift, which was to be able to see into the future and come back and live differently.

I challenge you guys that are flying today, imagine the same thing happens on your plane — and please don’t — but imagine, and how would you change?

What would you get done that you’re waiting to get done because you think you’ll be here forever?

How would you change your relationships and the negative energy in them?

And more than anything, are you being the best parent you can?

Thank you.

Oftentimes, we’re caught up in the drudgery of life that we forget to appreciate the people around us and take for granted the amazing life we have.

That doesn’t make you a bad person – after all, you have a lot of responsibilities to take care of.

However, it does help to stop from time to time and remember the things that truly matter to you.

Don’t let the important relationships in your life take a backseat…

…remember the incredible blessings you have (and share it with others)…

…and don’t put off those things you said you’d do.

Life is more than the money we have to make, paying taxes or climbing the career ladder. Cultivate the habit of appreciating the essential things around you.

I know how hard it is to have a balanced life. We all want a rewarding career, fantastic relationships, and financial security.

And as we pursue these things, we can get off-track and lose our way. It might even seem next to impossible to achieve this balance.

That’s what I used to think until I discovered this life-changing secret. After I made a subtle yet ultimately powerful change in my life, nothing was the same again.

How to Become a High Paid Coach FAST

You might be thinking that you are not qualified to coach anybody on anything. After all, what kind of an expert are you to be telling others how to run their business or their life, right? Actually, the odds are you couldn’t be more wrong. I’ll show you WHY and HOW…

When we think of coaching, we think of it on a grand scale. For example, helping someone to turn their entire life around, or to start and run a brand new business from scratch.

But those are just two types of coaching and not what we’ll be talking about here.

When you get into online marketing, what is one of the first pieces of advice that you receive? To choose a particular niche, and then narrow that niche down to a profitable target market you can help.

Coaching can work the same way. Instead of trying to be all things to all people, or to teach someone every facet and nuance of starting a business from scratch, why not coach them on that one thing you are very, very good at?

Maybe you’re excellent at writing, or at getting ghostwriting assignments. Maybe you are terrific at website building, or at SEO, or at getting traffic.

Or maybe your specialty has nothing to do with online marketing, but instead, you are a master at meditation or organizing your life, or at prioritizing or dealing with ADHD. There are infinite possibilities. And if you think about it for just a moment, you will realize that you are really, really good at a certain something that others want to learn.

It’s by getting so specific that you can become a very successful coach starting right now.

Maybe you are a master at deciphering a holy book. Or you are amazing at helping people over 50 loose weight and get fit. Maybe you’re terrific at helping people find their sense of direction in life and discovering what they are meant to do. Or perhaps you can help someone present their business in a way that makes it stand apart from all others. The list is endless.

What skills do you have? Do you want to share them with others? Would you enjoy honing those skills even more as you teach them? Because when you become a coach, a side benefit is you become even more skilled and proficient on your subject. You get better and better at teaching it. And thus you can charge more and more as you progress and as you get positive testimonials from your clients.

Getting back to the online marketing realm, forget about trying to coach a new marketer into building their 6 figure business and instead focus on just one aspect, such as adding 1,000 subscribers a week to their list, or on creating amazing content, or on using social media to become a star in their niche.

There are tremendous gaps in the coaching realm, and if you can fill one of those gaps you can get more clients than you can even handle.

To do: Once you have chosen your coaching niche, you might create a simple information product on the topic that sells for a low price of perhaps $10 or $25. Then offer your coaching as the upsell.

Write guest posts and do interviews to talk about your specialty. Give lots of good info, but make it clear that if they don’t want to go it alone, you can coach them, too. Spread the word and those folks who need your coaching will step up to claim a spot before they all disappear.

Since the actual coaching can be done through Skype and email, you can coach anyone anywhere in the world.

And once you get really good at teaching your specialty, then you can create a big-ticket course that teaches everything you would teach a coaching client. You can then sell this course for $100 to $1,000 as an alternative to your coaching services.

Don’t dismiss this concept thinking that you have nothing to offer. Worst-case scenario, you might need to bone up on your skill before you start coaching. But one week of concentrated study can make you more of an expert on your topic than 99.9% of the people on the planet.

You can do this. You can become a coach. And it’s as simple as doing what every good marketer does – finding your specialty that appeals to a small but zealous segment of the market who want what you offer.

You Could Be on a Goldmine RIGHT NOW

Do you have domain names sitting around idle? Maybe you bought them with the intention of doing something in particular, but you just haven’t gotten around to it yet.

Here’s a cool idea: List them for sale on sedo.com and then forget about them until one of two things happens…

You decide to use them or…

… you get an email from Sedo from someone who is offering to buy one of your domain names.

You never know if or when this might happen, but why not at least give it a shot? One marketer I know of did this with his domains. Six months later, he got an email from Sedo saying someone was offering $100 for one of his domains. He wasn’t interested in taking such a low offer, so he countered with $2,000 just to see what would happen.

The buyer countered with $300, he countered with $1800, and several emails and counteroffers later he sold it for $950. Not bad for a $9 investment. Sedo took a cut and he got the rest.

And while he did have plans for that domain name, he figures he can just choose a different but similar name when the time comes – no big deal.

There’s no guarantee you’ll sell your domains this way, or that if you do, you’ll make a lot of money. But as you know, domains have sometimes sold for ridiculous amounts. There’s no harm or fee for listing your domains, so why not give it a shot and see what happens? You’ve got nothing to lose and potentially a nice fat return for trying it.

Plus, if you’re creative and do some market research on hot topics and keywords, you could potentially start registering new and marketable domains that have a high chance of selling when you list them in a domain marketplace like Sedo and turn this strategy into a full-time business. Some people are already doing this now… Why not you too?

Have You Been Listening To The Wrong Advice All Along?

By Guest Blogger Dr. Steve G. Jones

Did you know that most people earn the average of their five best friends’ salaries?

It’s a little scary, right?

Why? Because knowingly or not, we become like the people we surround ourselves with.

Which means, when you’re spending a lot of time with someone, your habits and behaviors are going to brush off on each other.

If your friends aren’t wealthy, you’re probably not either.

That’s nothing against your friends, it’s just a simple fact.

The thing is, I think a lot of people don’t realize that money-making is as much in the mind as, say, playing a sport or an instrument to a top-level.

See, if we want to get good at almost anything in life, we need to get coaching and guidance from people who are ‘experts’ in that area – and these people play a vital role in how successful we become in that field.

For instance, more often than not top basketball coaches were (or are) great players themselves.

So why is it then, that so many people take financial advice from friends or family members who are not even well-off themselves?

Believe me, I get it.

We’ve been raised to trust our parents and to believe that they know what’s best for us.

And when it comes to becoming wealthy and successful, if your parents are well-off business moguls, then, by all means, you should listen to whatever advice they have.

But on the other hand, if your parents, your Uncle Arthur, or your friend Sally are still struggling to pay off their own mortgage, then are they really the best people to be listening to?

I mean, you wouldn’t expect to learn how to surf from someone who can barely even stay on a bodyboard, right?

In my profession, I see people following the wrong financial advice all the time.

Clients have said to me, “Well, I was going to do that, but then so-and-so said that it won’t work”.

And I said back to them, “Well, how much money does so-and-so make a year?”, and as it turns out, so-and-so’s not making much at all.

So please, don’t get me wrong… your friends are certainly an important part of your life.

But in order to become wealthy and successful, you need to start following the advice of people who are living the kinds of abundant, financially-free lives you want!

Personally, I wasn’t raised to have much.

In fact, my mom died when I was just 3 years old and my dad turned to the bottle not long after, and we struggled a lot during my early years.

Never in my wildest dreams did I imagine I’d one day be rich.

Financial troubles followed me into my 20’s and 30’s. My credit card debt was building up and up and I was always living in the red.

It was only when I took control of my own financial mindset and started tuning out all of the negative influences and getting inspiration from successful people, that things really took off for me in a BIG way.

People like Tony Robbins, Wayne Dyer, Deepak Chopra and even Dr. Oz. are my own personal role-models and have guided me a lot in my quest for success.

At the end of the day, it comes down to this simple fact:

In order to get rich and successful, you need to get advice from rich people!

How to Quit Your Job Now, Even if Your Internet Marketing Biz is Still Part-Time

The easiest way to go full time is to BE full time. That is, quit your daytime go-to-work type job and begin working full time online. When you’re full time online you’ll discover opportunities that otherwise would have passed you by. And you’ll be able to create a lot more opportunities as well, by having the time to forge relationships with other marketers, time to work on your own social media, blog posts and products and so forth.

But the problem for many is their online business isn’t making enough money yet to enable them to leave their job. And until they leave their job they won’t have the time to grow their business into a full-time income. It’s a catch-22 situation that holds a lot of marketers hostage for years.

So how can you get some extra money coming in immediately? By offering services online. When you offer a service, it’s fairly easy to get clients and get paid. You typically won’t make a fortune, but you can make enough to replace your income from your job. And then you can use your extra time to create your own products, build your own sites and so forth.

Here’s a list of services you could offer:

Being a personal assistant to another marketer. This job is doubly great because you’ll also learn as you earn. You’ll need a good variety of skills to land a VA position, but never underestimate the power of Google, either. Anything you’re required to do but don’t know how can be found on Google and YouTube.

Freelance customer service. Many marketers don’t want to hassle with support tickets, but they can’t afford to hire someone full time, either, because their own business isn’t big enough yet. Offer to do support 1 hour per day, 5 or 6 days per week for $10-$20 per hour. Get 3 clients and you have a nice little side income. And best of all, you can do these support tasks as you have time throughout the day from the comfort of your computer or even your mobile device.

Writing. This could be anything from simple articles and emails to full-blown product creation. Content is hugely important and every marketer needs more great content. If you can write in a conversational manner and do good research, you can make money freelance writing. You might even ghostwrite books, too.

Copywriting. This is a little trickier than simply writing, in that your job is to sell with the written or spoken word. However, it can pay quite well if you’re good, and copywriting is a skill you’ll need to hone for your own business anyway.

Proofreading and editing. If you have an eye for details, you can be a proofreader. If you’re good at taking rough copy and turning it into something coherent that flows well and makes sense, then editing is for you.

Ebook formatting. Getting a book ready for Kindle or even to make into a sharp-looking PDF takes skill. Can you do it? Then there are tons of marketers who need you.

Graphic design. Are you good at Photoshop? Can you make headers, product covers, logos and so forth? Then this is a great way to make some extra money.

Website design, maintenance, security, SEO and so forth. In other words, anything and everything technical. If you’re good at the technical side of online marketing, you’ll always have work because the majority of marketers really don’t want to bother with it – they’d rather hand the work over to an expert such as yourself.

And anything else an online marketer needs

In the course of building your own business, make a note of the many things you’re having to do. Ask yourself, “is there a market for this service? Do I enjoy performing this service?” If so, then you’ve got a skill you can sell to others to make ends meet until your own business is running full steam ahead.

The 8 Best Business Books Of All Time

Every year, scores of new business books are published and read by millions of people. But with so many titles to choose from, which ones should you prioritize?

I recently read eight of what many regard the best business books of all time. These are the books that have all stood the test of time — they’ve made the New York Times best-sellers list and have been recommended over and over again by critics and the world’s most successful business leaders. Some of them may even be sitting on your parents’ nightstand.

To save you the trouble of reading them yourself, here are the most fascinating lessons from each book:

1. “Think and Grow Rich,” by Napolean Hill

Key takeaway: You can achieve anything you conceive and believe.

Thoughts are things — and they are incredibly powerful. Focus on what you want to achieve and strengthen your resolve by having what Hill calls a “definiteness of purpose.” It’s also essential that you persist in the face of obstacles that are bound to impede your growth along the way.

2. “Rich Dad, Poor Dad,” by Robert Kiyosaki

Key takeaway: Know the difference between an asset and a liability.

There’s a reason the rich get richer: They understand the vital yet often misunderstood difference between assets and liabilities. An asset puts money in your pocket. A liability takes money out of your pocket. In order to get rich, you must buy assets and leverage the income generated from them to buy luxuries and fund your lifestyle.

3. “The E-Myth,” by Michael Gerber

Key takeaway: Work on your business rather than in your business.

“I understand the technical work of a business, therefore, I understand a business that does that technical work.” This is a costly assumption new entrepreneurs make. Understand that everybody who goes into business has three identities: An entrepreneur, a manager, and a technician. You need all three to build a company that can thrive without you.

4. “The 22 Immutable Laws of Marketing,” by Al Ries and Jack Trout

Key takeaway: Marketing is a battle of perceptions, not products.

You always want to be the “first.” And in today’s competitive online landscape, a “me-too” copycat has little chance of getting into the prospect’s mind once another company has gotten there first. Not every first is going to be successful, though. If you don’t get into the prospect’s mind first, create a new category you can be first in, instead. It worked for Dominos and it can work for you, too.

5. “How to Win Friends & Influence People,” by Dale Carnegie

Key takeaway: Remember that a person’s name is to that person the sweetest and most important sound in any language.

This book is just as important for today’s digital age as it was when it was first published in 1936. There are innumerable takeaways from Carnegie’s classic best-seller, but the most important one is that you can’t go wrong with smiling, becoming a good listener and of course, making others feel important.

6. “The Hard Thing About Hard Things,” by Ben Horowitz

Key takeaway: “Embrace your weirdness, your background, your instinct. If the keys are not there, they do not exist.”

“The hard thing about hard things,” writes Horowitz, is that “there is no formula for dealing with them” — and he’s absolutely right. While many business books tend to prescribe solutions to challenges that aren’t really challenged at all, few, if any, tell it like it really is, which is that there is no one-size solution.

7. “Blue Ocean Strategy,” by W. Chan Kim and Renée Mauborgne

Key takeaway: Avoid trying to beat competitors. Instead, focus on making them irrelevant by creating a leap in value for buyers and your company.

Most markets are red oceans. They’re full of blood because all the sharks feed on the same small pool of fish. Over time, submarkets developed as a reaction to those red markets. In order to differentiate yourself from competitors, you must create a blue ocean for yourself, an opportunity people can’t wait to dive into.

8. “Shoe Dog,” by Phil Knight

Key takeaway: Don’t tell people how to do things, tell them what to do and let them surprise you with their results.

On Bill Gates’ list of must-reads and penned by Phil Knight, the notoriously shy Nike co-founder, “Shoe Dog” offers a rare and revealing glimpse into a man who borrowed $50 from his father to launch a company that, today, is globally recognized and generates $50 billion dollars annually.

To Make More Money, Partner with Your Anti-Doppelganger

Derived from the German language, ‘doppelganger’ roughly translates to “ghostly double,” or someone who nearly or completely resembles another but has no biological relation. When we choose a business partner, we often look for someone who is just like us – someone with the same ideas, same interests, same skills and so forth.

But that’s just a marketing doppelganger and not the person you want to partner with at all. What’s the point in having two of yourself? There’s no added benefit, yet now you’re splitting the profits.

Instead, partner with your anti-doppelganger, the person who isn’t like you but instead brings complementary skills and viewpoints to the business.

For example, if you’re really good at creating content but bad at the technical stuff, find someone who’s great at everything technical but isn’t a writer. If you’re great at setting up joint ventures and writing sales copy but you hate creating products, partner with someone who’s a product creating wiz.

If you find the right partner, you can make far more money than you can alone. But you’ve got to partner with someone who fills in your gaps and can do what you can’t.

And having differing opinions isn’t a bad thing, either. Instead of blindly plunging ahead when you assume you’re right, you’ll now have to justify your plan to your partner. It’s during this process that you’re far more likely to find the holes and prevent the mistakes. Plus you’ve got a second head to problem solve and to look for opportunities.

Do you see how powerful it can be to find the right person as your partner? And not only do you each fill in the gaps of the other, but there are added benefits as well.

For one, courage. When you’re going it alone, it can be scary to launch a new product. Is this the right time? Did you get everything set up correctly? Will it work? Will it SELL? But when there are two of you to succeed or fail, you know you’re not in it alone.

Another reason: Two heads are better than one, and also more available than one. You have an emergency and have to take a day off – who’s going to cover for you? Your partner. And when you have a problem or need a new idea, it’s guaranteed the 2 of you can generate 3 times as many ideas as either one of you alone.

Yet another reason: You’ll stretch yourself to keep up with your partner. He has a lot of experience in building software solutions and you don’t so what happens? You’re in the software business with a capable partner. You know how to create online events that bring thousands of people and she doesn’t? She’s learning a new skill just by being your partner.

So do you have to partner on everything? Of course not. You can have your own business, your partner can have her own business and then you create a third, separate business in which the two of you share equally in the work and in the profits.

This way you’ve got the best of both worlds: Doing your own thing in your own business and blazing new trails with a trusted partner.

One last thing – your partner does not have to be in your hometown. Plenty of online partnerships have enjoyed success across the country and across the world. In fact, there is an advantage to having a partner on the other side of the world and it’s this: They’re available to put out any fires while you’re asleep, and vice-a-versa. Not to mention your company will have much more of a world perspective when it comes to creating and marketing new products, which is always an advantage.

Keep your eyes open – your future business partner might be someone you already know, or it could be the person you’re about to meet. You never can tell when opportunity will knock.

The Surprise Method that Sells Affiliate Products Like Crazy

Two things are surprising about the technique I’m about to teach you for selling affiliate products…

First, it’s surprisingly easy. In fact, it’s so simple you might be tempted to dismiss it. Don’t. This method has been proven effective and it’s one you definitely want to put in your marketing arsenal.

Second, while it doesn’t take much time, it can be a real money maker. In fact, if you choose an affiliate product that pays instantly and if you have a traffic source (such as your own list, social media, etc.) then you can potentially put money in your pocket in less than 3 hours.

Here’s how it works: Choose an affiliate product you like. It needs to be one that you have, one that you can get from the seller for free, or one you buy. Regardless, you must have a copy of it yourself. Also, it’s better if it’s a product you personally like and use, although that’s not required.

Read the sales letter carefully and choose the biggest benefit. This might be in the headline or it could be in the bullet points.

Write a short report – 5 pages is fine, 10 pages is super and you don’t want to go any longer than that. In the report, detail how to do this one technique that you’ve pulled out of the product that provides this benefit. For example, how to get 10,000 visitors a month to your blog would be a good benefit.

If you don’t want to write the report, outsource it.

Create a squeeze page and use this big benefit as your title. “How To Get 10,000 Visitors a Month To Your Blog.”

Once they enter their email address and press the opt-in button, they are redirected to your affiliate page for the product. Not many will buy at this point, but it’s important that they see the page.

At the end of the report, send them back to that affiliate sales page. You might write something like this: “I hope you put this into action, but if you’d like to take a massive shortcut and reduce the time it takes to get 10,000 visitors a month to your website, then click here to get the complete fast-track system.”

Use your own wording. Your message is that what you just taught them works, but to do it quickly without the trial and error and mistakes, they can simply get the fast track system because it’s so much easier and faster. Plus they get tons of other benefits, too.

So what you’re doing here is building a list, giving them real value and then immediately marketing to that list the exact benefit they’re looking for. Plus of course, you can follow up with those that don’t initially buy, plus you can also market other products to them in the future.

Once you get good at this, it shouldn’t take you more than 3 hours to set up and you can use your system for as long as you like. Send website visitors to it, tell your lists, offer your free report on social media, buy ads, etc.

Does it sound too easy? Often times it’s the simple techniques that create the biggest results. Making a couple of thousand dollars on each one of these systems that you set up is not unheard of. And depending on how much traffic you send and the product you choose, it could be even more.

And if you like, you can outsource the entire thing for a reasonable fee. Imagine if you just set one of these up a week. It might not be glamorous, but the path to wealth and riches is frequently a simple process applied consistently. The method described above can be your path to financial freedom.

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